Irvine Micropreneur® Webinar Features Critically Acclaimed Author and CEO

The Irvine Chamber of Commerce weekly free Micropreneur® Webinar in partnership with Business on Main, an online destination for small-business leaders, sponsored by Sprint in collaboration with MSN, will feature a keynote event “Read Your Customers’ Minds with Keyword Research” this Thursday, May 3rd from 12:00p.m.-1:00p.m. PST.

The webinar will demonstrate what free keyword research tools are available and how to use them, how to quickly and easily use the data to construct audience profiles, how to use those profiles and research to better meet customer needs, build better products, and get more search traffic to websites.

The webinar will be hosted by Vanessa Fox, author of the critically acclaimed Marketing in the Age of Google: Your Online Strategy IS Your Business, which has been called the “search marketing bible” by technology leaders. Fox is also the founder and CEO of Nine By Blue, which provides education and training, custom reporting, and strategic consulting for organizations to assist them in maximizing audience engagement and customer acquisition through organic search.

Attendees must have an Internet connection and a separate phone connection. Login instructions for the webinar are available on the Irvine Micropreneur® Program website at http://www.irvinemicropreneur.com.